Government is providing all round support for creating conducive manufacturing ecosystem for the Toys industry. Some of the measures include promoting Made in India toys; designing of toys based on Indian values, culture, and history; using toys as a learning resource; organizing hackathons and grand challenges for toy designing and manufacturing; monitoring quality of toys; restricting imports of sub-standard and unsafe toys and promoting indigenous toy clusters.
As a result of the various measures taken by the Government, the manufacturing ecosystem Indian Toy industry has witnessed remarkable growth, leading to substantial decrease of 52% in overall import of toys (HSN Codes 9503, 9504, 9505) from USD 332.55 million in Financial Year 2014-15 to USD 158.7 million in Financial Year 2022-23 and increase of 239% in the exports of toys (HSN Codes 9503, 9504, 9505) from USD 96.17 million in Financial Year 2014-15 to USD 325.72 million in Financial Year 2022-23. Steps taken by the Government to further enhance the exports of Made in India toys are enclosed as per given below: