Khabarindia: News Tracker of the Country
For Media Monitoring Query, Contact:
Email: Khabarinda.in@gmail.com
Today Khabarindia Media and Communications (KIMC) Private limited is one of the best Media Monitoring and Tracking service providers in India based out of Delhi NCR. Since 2013 KIMC is providing high value in-depth Media Monitoring Service, Media Analysis and Research to various big corporates and fortune500 companies. This service involves tracking and monitoring news in mainline media including Print, Electronic and Online media as well as tracking Social Media platforms and analyzing its impact on our coveted clients.
KIMC’s media intelligence services endeavor to provide our client with the best and highly sophisticated monitoring services that are Easy to understand, Efficient and quite Effective in taking informed decision. Our media tracking is provided via various platforms like emails, WhatsApp, SMSs and online mailers and we track news relevant to you and is available to you on your fingertips. Just to add, USP of KIMC is Delivery Time and Accuracy. We provide media tracking as early as 7.00 AM and provide service accurately as per your brief from across the country and across the globe for our international clients.
What KIMC Monitor?
Print, Online, TV and Social Media
Mainline News Tracking: Our team of tracker monitor media coverage of our clients across all platforms be it Print, Online, TV and Social Media for their Press Releases, Negative Coverage, New Business Opportunities, Industry News, Current Trends, Current Affairs, Market Environment, Merger & Acquisitions, Govt. Policies, Tenders, Financial, News, Advertisements etc. and anything else related to them on a real-time basis that too 24/7 and 7 days a week.
Social Media Branding Analysis and Tracking: Analyzing various social media platforms like Twitter, Facebook etc. to understand the brand performance vis-à-vis competitors and tracking of client specific posts and reports and analyzing adverse post.
What KIMC Analyse?
Media Communication Study, Impact Analysis, Perception Analysis & Content Analysis
Media Communications Study: We prepare advanced media communication insight report through in-depth research on media reports and news published on a company/industry. This report would help measure the success of PR initiatives undertaken, to gauge the gap areas and to manage adverse media image.
Impact Analysis Report: Analyzing media reports post a product/service launch to understand the impact.
Media Perception Report: Studying media point of-view on a particular company/brand/industry to prepare perception reports.
Content Analysis: We analyse the content of the news as to read between the line about the perception it tries to build in the society about our client. In this we give a brief crux of the news content especially the Negative Coverage or Editorial Articles in Newspapers and Online Media on Daily basis.
How KIMC Deliver?
Through Robust IT Platform
Our Media Tracking Services are offered through a robust IT platform that has enabled KIMC to provide real time services from the Centres across India i.e. New Delhi, Kolkata, Mumbai, Bangalore, Chennai, Hyderabad, Ahmedabad, Bhubaneswar, Indore, Lucknow, Kochi, Chandigarh, Jaipur etc.
We deliver media tracking on real-time basis through email-mailers Whatsapp and SMSs as early as 7.00 AM and at least twice daily.
All in all we are tracking more than 50 clients and competitor companies Tracking over 22 Industry Sectors & Govt Policy Time-Critical Capabilities 24/7 coverage and resources; hand-off between national and regional teams
Which are KIMC’s Clients?
ONGC, IFCI, OVL, NSDC, Weber Shandwick, IOCL, Clarity Communications, Apis Honey, Stanza Homes, etc.
KIMC’s reach?
We have reach across the COUNTRY viz.
- 29 States
- 50 cities through 50 exclusive affiliates
- 300+ TV Channels
- 1200+ Newspapers
- 300 Million+ Internet users
- 100 Crore+ People
Print Media Monitoring
With so many sources of print media like news papers, magazines, tabloids etc. with many languages, keeping track of news related to your company and brand mentions can be a challenge. At KIMC, we have the capabilities, resources, technology, and manpower to make this happen.
We monitor print media across regional lines to give you a detailed capsule of information by 9.00 AM. We give you a small brief of the news as well as translated vernacular headline in English in a detailed email with multiple editions. All the newspaper clips are uploaded on our IT platform and can be downloaded from there as well. We provided PDF of news clips on Whatsapp as well.
Online Media Monitoring
The world today lives on World Wide Web. Today business empires are built, reputations are taken down, brands are promoted, and campaigns run on the internet. Whether it is positive news or a disgruntled customer’s grievance or negative post, everything can go viral within seconds. That is the reason you have to take online media monitoring very seriously even if you are a multi million dollar empire.
KIMC has the know how, tech, the tools, and the human resources to track innumerable news websites on a real time basis. What’s more, you get comprehensive reports and analysis in your inbox by 8 AM. We help you stay on top of the latest happenings in the online world without a hassle.
Electronic (TV) Media Monitoring
In India TV still the king and TV news have the maximum traction and impact on the mind of common man and customers. The reason behind it is the steps taken by TV media to ensure that only relevant and subjective information, reaches the audience. In addition to this Electronic Media continues to be a reliable source of information. Televisions still continue to attract wide viewership and with satellite TV having made its presence and significance felt, over the last 3 decades, it is all the more important for companies to track relevant news clips.
KIMC, goes one step further, in coming out with a technology driven, effective Electronic Media Monitoring Service, which is aimed at helping the organizations, in keeping themselves informed with the latest developments, around them.
In addition to getting hold of relevant and recent TV news clippings, the client also receives monitoring reports, as per his requirement and need.
Social Media Monitoring
Today Social Media like Facebook, Twitter, Instagram, Linkedin etc. have become one of the most important source of information about people, brand and building perception about any product and services. That is the reason influence of Social Media on businesses worldwide and individuals, in particular, is getting stronger, by the passing of every day.
Due to this almost all business are building their strategies, depending on Social Media and in this complex digital world, there is an urgent need for a sustained monitoring of Social media, as only by that sustained tracking, position and reputation of your business, on social media can be gauged and analysed as to how they are accepted online.
At KIMC, we continue our in depth study and constant analysis on how Social Media’s strong influence continues its impact and hence have come out with a robust Social Media Monitoring System, which helps organisations ascertain their acceptance in the business world, on Social Media. This includes tracking of direct mentions, mentions, disguised mentions, tagging, tracking competitors and image perceptions.
We want to improve your business prospects and conversion percentage. Due to this we have introduced technology driven Social Media Monitoring System, which also gives the companies, a considerable amount of opportunity, to improve their content marketing strategy.
